Focus groups allow quick and easy access to your chosen target market without the time or cost associated with a full survey. Useful for reviewing market perception and consumer awareness, focus groups can also be used to test new products, marketing embryonic campaigns or brand loyalty. Developing a discussion framework to suit your needs, we take care of all of the aspects associated with a focus group, from recruitment to reporting – we’ll even give you a DVD of the group to keep and analyse at your leisure! Prices start from just £950 + VAT.